Finding the Right Angle

Addressing a problem can be tricky.
The key often lies in finding the right angle — the perspective that reveals what truly matters.

Effective problem solving requires the ability to zoom in and out.


Zoom In

When you zoom in , you focus on the specific aspect of a problem and its immediate context.
You define the scope, understand constraints, and clarify what needs to be achieved.
This view helps when you’re designing a concrete solution, refining implementation details, or resolving an isolated issue.


Zoom Out

Once the local context is clear, zooming out allows you to see the broader system — how things connect, overlap, and depend on each other.
It reveals friction points, patterns, and opportunities for alignment or optimization.
From this higher perspective, you can adjust priorities and design with long-term resilience in mind.


The Dual Perspective

The real power comes from combining both views:
- Zoom in for precision and execution.
- Zoom out for strategy and sustainability.

Switching between these perspectives enables smarter, more adaptive decisions — turning complexity into clarity.

Architecture, like photography, is about framing the right shot — finding the angle that brings focus to what truly matters.

The printed edition of Friction — The Silent Killer

A printed copy

A5 hardcover · Printed on demand

If you prefer paper — or want to leave a copy on someone's desk where it has a fighting chance of actually being read — I can send you one.

Printed copies are 399 SEK + postage. Each copy is printed on demand, so you'll always get the latest edition. I'll confirm the total before anything is ordered.

Payment
Company (if ordering for one)
Books — 399 SEK × 1399 SEK
of which VAT 6%23 SEK
Postage, Sweden65 SEK
Total464 SEK

Postage is the Swedish rate, per parcel — up to 10 copies fit in one. Outside Sweden it costs whatever it costs; write down where you are and we will find a way to get one to you, and I will tell you the postage before anything is sent. Nothing is charged here — the button just sends a mail to flow@troi.se from your own mail app.

Request a printed copy